Journal Articles

International Journal of Electrical and Computer Engineering

Published by Institute of Advanced Engineering and Science • ISSN: 20888708

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Predicting reaction based on customer's transaction using machine learning approaches

Article Open Access
Banking advertisements are important because they help target specific customers on subscribing to their packages or other deals by giving their current customers more fixed-term deposit offers. This is done through promotional advertisements on the Internet or media pages, and this task is the resp…