Artificial intelligence technology has changed the form and structure of social business services, and the relationship between technology and labor tends to be diversified. E-commerce in the era of artificial intelligence has trans-formed into the integration of Internet-based digital algorithms and professional knowledge, which requires workers engaged in e-commerce to have diversified knowledge of cross-border integration. In order to meet the needs of economic and social development in the era of artificial intelligence, the cultivation of e-commerce talents should be closely combined with the market. At present, the cultivation mode of business talents in colleges and universities mainly adopts school-enterprise cooperation, combined with the national 1+X certificate sys-tem. Through the investigation of vocational education and training evaluation organization, we found that the current Chinese commercial talent training still stays in the shallow mode of single and directed cooperation, which is not con-ducive to the change and transformation of commercial talent in the era of artificial intelligence. Therefore, colleges and universities should change the concept of enterprise talent training, innovate and develop the school-enterprise cooperation system, improve the commercial talent training system, and realize the deep integration of production and education. © The Author(s), under exclusive license to Springer Nature Switzerland AG 2023.
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