Augmented Reality (AR) is one of the innovative technologies in supporting the visual presentation of materials that are close to their original form. Realistic simulation in Continental Food Course learning is one of the urgency in supporting students’ understanding of concepts. This research aims to design AR products that are practical and effective in improving student’s understanding of concepts in learning the Continental Food Course. This research uses the ADDIE development model, which consists of five stages: analysis, design, development, implementation, and evaluation. The instruments in this study consist of validity, practicality, and questions. Participation in this study consisted of 5 experts who played a role in validating the product and 17 students who were involved in practicality tests and effectiveness tests on learning. At the analysis stage, problems were obtained in the form of the unavailability of interactive learning media. At the design stage, a storyboard design of the AR product has been obtained. At the development stage, AR products were produced for the Continental Food Course material. At the implementation stage, it was informed that the results of the validity test of the product were 0.93 in the valid category, and the results of the practicality test were 80.53 in the practical category. At the implementation stage, information was obtained that AR products were able to effectively improve student learning outcomes at the Continental Food Course. Overall, the products developed have been valid, practical, and effective in supporting students’ understanding of the Continental Food Course material. AR contributes to the learning of the Continental Food Course. Other researchers can investigate the effects of AR on the influence of 21st-century skills and students’ interest in learning. © 2025 by the authors.
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