Article 2026

Assessing Soft Skills Requirement in Entry-Level Career Success in the Malaysian Logistics Industry

OJ
Ong, Jessica Hai Liaw
 DP
Dwivedi, Priy Brat
Business and Professional Communication Quarterly
Journal
Abstract

This study aims to explore the significance and relationship between soft skills of students and entry-level career success in the Malaysian logistics industry. Utilizing a descriptive and correlational research methodology, data were collected from 381 logistics students, educators, and industry professionals. Quantitative analysis using SPSS V 26 and structural equation modeling revealed that communication, problem solving, teamwork, and adaptability positively affect career success, while leadership showed no significant impact on entry-level career success. The study recommends experiential learning, workshops, and mentorship to address soft skills deficits and enhance employability in the evolving logistics industry. © 2026 by the Association for Business Communication

Keywords

Author Keywords

soft skills Experiential learning Career success logistics education social learning theory

Index Keywords

Author Affiliations
National Defense University of Malaysia, Kuala Lumpur, Malaysia
Funding & Acknowledgements
No funding information
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