Article 2014

Introducing Evidence-Based Management into the Hospitality Curriculum: A Case Study

DC
Deale, Cynthia Shirley
 NS
Newton, Shannon
Journal of Teaching in Travel and Tourism
Journal · Vol. 14 · Issue 4 · pp. 305-320
Abstract

Evidence-based methods are standard ways to evaluate and use information in the healthcare field, are adapted for business as “evidence-based management” (EBM), but not commonly implemented in hospitality. This article describes a project introducing EBM in hospitality education. Background information on EBM, results of a survey of educators, students, and industry professionals to determine their views on skills and information needed for hospitality careers and familiarity with EBM, and the experience developing EBM-related curriculum materials are described. Results indicate that stakeholders’ views vary, little attention has been devoted to EBM in hospitality, and further exploration of EBM may be useful. © 2014 Copyright © Taylor & Francis.

Keywords

Author Keywords

knowledge curriculum hospitality evidence-based management

Index Keywords

Author Affiliations
Department of Hospitality Management, East Carolina University, Greenville, NC, United States
East Carolina University, Greenville, NC, United States
Funding & Acknowledgements
No funding information
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